· By Tyler Johnson

Harper's Bazaar Vietnam: YULEE CHOI, THE CEO BEHIND THE K-POP GIRL BAND ROCKING DOLL

YULEE Blog

Yulee Choi: The CEO Behind the K-pop Girl Band Rocking Doll

Yulee Choi, the stunning CEO of SRP Entertainment, has been making significant strides in the male-dominated music industry. As the driving force behind the K-pop girl group Rocking Doll, Yulee has been instrumental in their world promotional tour ahead of their debut album.

Early Life and Passion for Music

Growing up in a family of doctors, Yulee and her sisters were fans of the Korean boy band Seotaiji and Boys. Although she loved singing and dancing from a young age, Yulee initially did not foresee a career in entertainment. However, her passion for music eventually led her to pursue this path.

Founder of SRP Entertainment

In 2013, Yulee established SRP Entertainment, a company focused on K-pop. She describes the company's culture as driven by passion, inspiration, and good teamwork. Yulee manages her artists like family, balancing discipline with listening to their opinions and those of their parents.

Balancing Family and Career

Despite her busy schedule, Yulee is also a dedicated mother to her two children, Janie and Johnnie. She studied music composition with a Thai teacher, which inspired her to start SRP Entertainment. While she loves composing music, Yulee now focuses on daily management tasks.

Global Recognition and Future Plans

Yulee's attendance at the Venice Film Festival 2022 in a beautiful Dolce & Gabbana dress garnered international media attention. Her journey from a music-loving child to a successful CEO and composer is truly inspiring. Yulee continues to innovate in the K-pop industry, and her future developments are highly anticipated.

For more details, read the full article at Harper's Bazaar Vietnam.